Political Campaign Video Creation
Are you are looking for the most effective medium that influences the voter? Then we suggest giving priority to video campaigning. A video is effective, persuasive, and easy to understand as well as engaging. According to a study, when a message is delivered via video, viewers can retain up to 95% of it, 50 % of audio message and retain only up to 10% of it when it is in form of text. That is why, in recent years, the use of video has become increasingly popular in political campaigns, particularly during elections in India. The benefits of using video campaign for this purpose are multifold. It helps candidate to communicate their message to voters effectively across all age groups and ethical groups in India.
How We Plan Video Campaign for the Candidate During Elections
First and foremost, we schedule a meeting with the candidate or with the in-charge of the campaign management of the candidate or the political party. We actively understand the entire strategy and requirement. After threat we plan the video to be developed at our offices in Noida (Delhi NCR) and Lucknow. A script is written followed by story boarding and then shooting of the video take place. At last, the video is edited and all the special effects are applied. Among all video making processes, the script writing is the most important part. While writing scripts, we understand the nature of targeted voters like young, senior citizen, men, women, service class, business class, and urban or rural class. Keeping in view the audience, we make the script and message in the same. We strictly present your message with a political explainer, or a campaign advertisement while making the video. Video brings in more attention of the targeted voters. Once the video is ready in any of our offices in Lucknow or in Delhi NCR (Noida), we take the feedback from the client and then deliver it to them present at any part of India.
Advantages of Video Campaign in Election/Politics
- Image Building: Moreover, video is an engaging medium that can capture the attention of voters in a way that other forms of communication cannot do. Videos can be used to showcase the candidate’s personality, highlight their achievements, and share their vision for the future in an impactful way.
- Counter the Negative Propaganda: Another advantage of video is that it can be used to respond to attacks from opponents. Instead of relying on press releases or statements, videos can be used to respond quickly and effectively to negative attacks. This can help to counteract negative messaging, and prevent it from gaining traction among voters.
- Educate the Voters: Campaigns can create videos that encourage supporters to vote and provide information on how to register and vote. By using video to mobilize voters, campaigns can increase turnout and improve their chances of winning.
- Reach Larger Voters: It allows candidates to reach a larger audience, engage voters in a more impactful way, respond to attacks from opponents, and mobilize supporters. As the use of video in politics continues to grow, it is likely that we will see more innovative and effective ways to use this medium to communicate with voters.
The use of videos in political campaigns has many advantages. Videos can also be used effectively to mobilize supporters and get their vote in India.
Easy to Customize, Convert & Share Online
One of the major benefits of video is that it allows candidates to reach a larger audience. Videos can be easily shared on social media platforms such as Facebook, Twitter, and Instagram, making it easier for supporters to share with their friends and family. Videos can also be embedded in campaign websites, making it easier for voters to find and watch them.
To share your campaign videos across, a well-defined audience also comes on social media while choosing platform whether it is Snap chat, Facebook, Youtube, Instagram or Twitter –this is where your audience hang out. It is easy to convert videos to the specifications of the platform they need to be shared on.
To use videos for effective political campaigning, tell your requirements to Half Circles’ Media experts, and we will take care of the rest.
The best part of video campaigning is that the same video content can be propagated across the online medium, and can be used on different platforms like LED screen buses/Vehicles that are specifically used in election campaigns.
If you too feel to have video campaigns for your election so please contact our offices in Lucknow and Noida, we deliver across India.